Showing posts with label startup. Show all posts
Showing posts with label startup. Show all posts

Friday, January 17, 2020

12 Great Reasons To Have A Niche Website

A Niche Website
I've heard that there are well over 3 billion and closer to 4b internet surfers as of 2017. That's such a huge number of potential viewers to your website with the sales revenue to go along with the visitors. This can proceed from day to day, 24/7 month after month, indefinitely. Listed in this article are 12 Great Reasons To Have A Niche Website.
There is the potential to draw or attract 100,000's of visitors to your site via various methods like article writing for sites and online publications, social media like Facebook, Twitter, LinkedIn, Pinterest, Instagram, etc., email marketing and many other methods including paid traffic.
All of these individuals from all over the world are looking for information of some sort, answers to their questions or solutions to problems and also they are looking to purchase something at the end of their search.
When your website is up and running a percentage of that internet traffic will be drawn to your site via Google search engines as well as Bing, Yahoo and the rest. Your site will show up in the search engine results pages or serp's, and searchers will click on your listing and be directed to your piece of the online real estate. They will read the site content and see what it is that you are offering that answers their search query. So you'll be helping these people and earning revenue in the process.
When you build up a niche site that will attract daily visitors your internet space becomes your point of contact with your chosen and targeted audience. Your website becomes the online platform and market where you share and care for your audience and all of those browsing the internet.
Why have a niche site
Is the whole point of having your website to simply sell a product(s) to a faceless crowd of individuals that come to our marketplace and buy with as little interacting as possible? Or is the purpose of your internet business to serve and help others in some way, to solve their problems, help them acquire information and/or purchase a product or two sold from your site?
I hope that you choose the latter of the two for a mindset because the first method will not reap the rewards as well as the latter and the visitors will possibly not be comfortable enough to make a purchase but jump to another site with more personality and service in mind.
You should choose a niche that excites you, one that you want to be active within as you build up your website and create a special place, on your internet real estate property, that will continue to grow in value as time goes by.
By answering questions, offering them quality content, on relevant topics and being there to help them in any way, the chances of them coming back and maybe even making a purchase increase. You become their authority on the subject and they become a long time customer or client of yours if all goes well. You can also recommend or promote your own or someone else's eBooks, motivational books, videos and other things related to the website niche that your visitors would like and find useful.
The important thing to remember is that real people are reading, searching and need help. They should be kept in mind before each article is written and their comments answered within a day or two.
Here are 12 great reasons to have a niche website:
  1. Low Start-Up Cost: The financial investment for creating your own website and getting started in an online business pales in comparison to starting a brick and mortar business. For example: To start a small house painting business one would need a dependable truck, van, storage, spray machines, pressure washer, cash on hand for any number of unexpected costs that might arise, including the repair of the vehicles and machines. All of this totals thousands just to get started. Need I go on... An online business can be started and built up to a thriving revenue earning site for a few hundred dollars per year.
  2. Having your own product is not required: There are millions of products, items, and services that you can become an affiliate to and sell online, ex. Amazon, eBay, Home Depot, CJ Affiliates, Bass Pro and hundreds of others. There are so many products that someone can promote and make a sales commission that the hardest part is to choose just what it is that you want to promote first.
  3. No Overhead Cost: There are no offices to rent and electricity bills to pay each month or employees to hire with the taxes and workman's compensation insurance and more, all needing to be prepaid and regularly paid. In the case of an online business, all that you really need is a laptop computer, an outlet to plug into and an internet connection.
  4. No Storage Space Required: Most offline service businesses need to have or rent a storage space for their machines, office equipment and materials. With an online business, everything is stored on the computer, backed up and easy to access.
  5. Focus on drawing targeted customers: With a good keyword tool you can get in-depth statistics on exactly what "keywords" are used to search for an item, how many times per month and how much competition there is within that keyword. Much more information can be gained from a good keyword tool (Jaaxy Enterprise Keyword Tool) so that you can target a specific like-minded group for your outreach efforts.
  6. No handling customer refunds or complaints: This is a good one as the affiliate just promotes the product and leaves the customer refunding and complaints to that merchant's department. The affiliate doesn't want to promote a product with a high return rate or one with a lot of complaints as there are millions of other products to promote.
  7. Write about topics that interest you: By choosing your website niche you're also choosing the subject that you will be writing a lot of quality usable content on. Information that internet surfers can find and use to find answers, solve their problems, show them how to do something, or purchase a product.
  8. You can earn passive income: Revenue that you earn even though you aren't actively working. Another name for passive income is residual income. With such a huge online audience there are many affiliates earning six and seven figure incomes. Most affiliates also have more than one website and some have many.
  9. Even while you're sleeping your site is always open: This is awesome as your site is open for business in every zip code or region, 24/7, whether you're sleeping or on vacation. No need to hire someone to watch the store and take care of customer issues.
  10. Work from home or anywhere: Another great reason for an online business is that you can be anywhere that there's an internet connection and with your laptop, you can completely run your business. It doesn't matter if you are in China or the US, with an internet connection you can run your business 24/7 from anywhere in the world.
  11. Will generate sales income for years to come: Once the niche website is built up and starts earning revenue each month you'll keep on building and growing the business and it will bear fruit for you indefinitely and the sky's the limit as to your options and potentials.
  12. One site is all you need to earn a full-time monthly income: This is so true, however, when you start making money online you will see other ways to earn and naturally branch out from there. Enjoy the journey but one site properly built up and optimized can pay all of your bills and much more.
Bonus:
  1. You can have multiple websites: How many websites can you handle, some affiliates have ten or more. You can have a cool Amazon site, one for eBay, ClickBank, etc, all earning a very nice monthly income. That's how many affiliates get into the six and seven figure earnings.
Make sure that you only recommend things that are of quality and items that you would purchase for yourself. Only sell quality products because your reputation will grow continuously as time goes by, and that reputation should be for promoting quality products. Your role as an affiliate is to give an honest opinion and advice based on up to date information. You should feel like you are helping them make a wise choice or decision. I've listed only a few but there are more than 12 great reasons to have a niche website.
Article Source: http://EzineArticles.com/9854443

Monday, January 13, 2020

4 Good Reasons to Start an Online Business

Starting an online business is a relatively straightaway process provided you have decided on a product or service to promote, have the relevant hardware, and the necessary finances to get set up. With the right planning in place, an online business has the potential to offer a full-time or a useful extra income. Here are four positive reasons why it can benefit to start an online business:
Low initial investment
A great place to begin the process of setting up a small online business is to create a website and buy a memorable domain name and invest in a reliable web hosting service. This is likely to cost less than $100. However, there are also several content management systems that are entirely free to use. They are practical for those wishing to test an idea without investing a lot of money. Plus, there are plenty of free or low-cost options to build your target audience, such as the social media platforms.
Great flexibility in work time
Anyone that decides to run an online business has the opportunity to work when they choose. However, it is beneficial to put in place a proper work schedule to make sure the business is run in an efficient manner. A focused plan means you will fully devote your time and energy into the most important aspects of the business. Also, if you find your workload is completely up to date, you have the flexibility to take a break at any time of the week whether this is a weekday or on the weekend.
Nominate a work location
If you are looking to set up an online business, you will not be limited to working in a single location. Provided you have a decent laptop and reliable internet connection, you have the option to operate the business from wherever you want.
Most people will look to set up a home office, which makes it really easy to combine your work and home life. However, for those that prefer the dedicated work space, a contemporary shared office space makes it possible to work in a traditional office environment, but without the need the cover the cost of long-term lease.
Unlimited exposure
An internet based business has unlimited exposure with the potential to sell any service or protect imaginable provided that you are able to market your website to the right target audience. Also, there are plenty of low-cost options to advertise the online business, which is certain to be a lot lower than a traditional bricks and mortar business.


Article Source: http://EzineArticles.com/9858961

Friday, January 3, 2020

How To Start An Online Business - The Secret Is "Service"

If you're looking to cultivate any sort of business endeavour - online or otherwise - the most important thing that I have found is the role of SERVICE in what you're doing.
Service is NOT an arbitrary word used to describe whether you respond to customer support emails - it lies at the CORE of what determines whether a business venture will become successful or not.
Putting this into perspective, if you consider what a "business" actually "does" - we've witnessed a stark shift from a "production" to a "service" based model over the past 15 years.
Fuelled by the connectivity of the Internet & developments in engineering techniques, the way to "be productive" in the modern world (particularly the West) is to provision new products and tools. How they get made should be a secondary concern (very little profit in it).
The key - as opposed to historic production - is that it's no longer the case that having "production capacity" is a major deal... almost everybody has access to that.
What people don't have is a MARKET into which to offer their products. This market (depending on which type of company you end up cultivating) will then determine the PRICE of the product and whether it's something they'll consider using.
The point is that if you're looking to "get into" business, the absolutely most important thing you NEED to consider is what type of SERVICE you will be able to provide as a professional. This service - applied using either your own products/tools, or someone else's - is the real secret behind why some companies "always" seem to grow, whilst the majority struggle.
This tutorial aims to explain how it works, and what to do if you're looking to get involved in the world of enterprise.
Service Makes The World Go Round (Literally)
Most people get involved with "business" because they have an idea they wish to pursue.
Perhaps they wanted to create their own clothing line, have some sort of "lifestyle" business (winery/farm etc) or get involved with a particular field (cosmetics / modelling) - the hallmark of "failed" businesses typically starts with someone's wistful desire to "work for themselves".
This is a lie. People don't care that you started a "business" and all the stories you read about a 12-year-old CEO who's onto his fifth company are only there because the publication wanted some fresh hype to keep its readers coming back.
The simple reality is that the MAJORITY of people are only moved by necessity. How "necessary" they deem a product to be to their life is how much value they'll attribute to it (and thus a price).
The way to ensure that YOUR products are bought is to create a necessity for its usage. Don't even think about "selling" it - [most] people aren't stupid; they'll attribute a price to any product they deem as essential to their life. No one ever quibbled over the cost of life-saving heart-surgery... and the same principle exists in every other business. People pay you in direct proportion to how much you actually "give a damn" about what you're doing.
The most important thing is to realize is that "service" sits at the CORE of what makes people interested in a company.
It's not their "products" or even their "staff" - it's what they DO on a daily basis which drives RESULTS. This "activity" is what the market recognizes - and is ultimately attracted to.
Think about it.
  • Apple don't "manufacture" their products. They design them and come up with all the components etc. Their service is design.
  • Tesla do "manufacture" their products because no-one else can do it as well as them.
  • Amazon are really a digital logistics company - no one is able to store and send out as many parcels as effectively as them.
If you want to get into "business", come up with a RESULT that you can provide to a market.
  • 10,000+ Twitter followers in the first 60 days
  • 150+ YouTube subscribers in the next 90 days
  • Conversational Italian in 14 days GUARANTEED
  • Branding Lessons From Ferrari + Lamborghini
  • CUSTOM SHIRTS get you laid; CUSTOM SUITS get you paid
If you're looking to "start" a business, the absolute BEST thing you can do is look at what people are ALREADY looking to buy (just browse the "best sellers" section of any marketplace).
This gives you a direct indication of *exactly* what they have a budget for (what they're willing to PAY for). This allows you to provide this RESULT as a service (IE in your own way) - giving you the ability to start attracting clients by virtue of how effective you are at providing said results.
The BIGGEST issue I've seen is leading with a product, or even "solution". I hear it all the time - "what problem does your business solve"... hardly anyone buying a product actually thinks they have a "problem". Rather, they are looking for a particular SERVICE that can be provided to them to improve their life in some specific way. Or - as Gary Halbert said - "your marketing should make their pupils dilate".
Think about it like this - which would you rather do business with: "The World's LARGEST Social Media Agency" or "The ONLY Agency To GUARANTEE 10,000+ FOLLOWERS In The NEXT 30 DAYS Or Your Money Back ". Whilst the former works for established businesses, the latter works for ANY business - especially new ones.
Notice how you're not actually selling anything about the "process" of how you achieve the results? This comes afterwards; you need to stipulate EXACTLY what the buyer is going to get for their time/money, which in the case of "social media" is followers. For SEO, it's #1 Google ranks and for "programming", it's to create a "RECURRING SAAS BUSINESS".
Obviously, the way in which those various results are cultivated is vital. But the irony is no-one cares about how you do it... as long as it's legit.
This is why some companies "always" seem to win - their "service" is based around the provision of particular RESULTS. They ignore (outsource) everything else.
If Starting A Business, It "Pays" To Focus On Service
In conclusion, if you're looking at "starting" a business - the key is to forget yourself and focus entirely on the underlying results you can provide to the client.
If you don't have the skills to provide said results, you need to get to work building them up (which can be done on the job).
Think about every transaction from the perspective of what you can add to the engagement. Don't be afraid to "give away the family silver" (in terms of "secrets") - 99% won't compete with you, and the one guy who will rip you off will jump onto the next fad he finds.
The key thing you need to do from an enterprise perspective is to identify the various "services" which you're either able - or capable of - providing for anyone with the right budget.

Article Source: http://EzineArticles.com/9960410